RESEARCH CONTENT:
As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
WHITE PAPER:
View this white paper to learn why social login -- with permission-based access to first-party identity data -- is the better option for getting the kind of information that creates relevant cross-channel experiences. Read now to explore the basics of social login, best practices, and benefits for consumers and businesses.
WHITE PAPER:
This brief paper highlights a leading acceleration system combined with SQL Server in-memory OLTP and how it improves customer experience by boosting system response time and business productivity.
EGUIDE:
In the following e-guide, Matt Schulz reveals how design thinking improves workflow and promotes innovation in app development. Also learn from experts how in-app analytics increase the likelihood of success in the design thinking outcome.
EGUIDE:
Choosing a monitoring platform for your virtual desktops can be a complex process. Find out what to expect from VDI monitoring tools and when to use them. Also, discover a breakdown of a common eight-layer model that addresses the major functional areas admins must monitor and manage.
WHITE PAPER:
Mobile devices are drastically changing the way businesses interact with customers, employees, and partners. As a result, companies need to create user experiences that are specially designed for mobile devices -- in other words, add a "digital dimension" to their interactions.
WHITE PAPER:
Inside this valuable resource, discover how, by measuring from the user's browser or app, real user management (RUM) tools can quantify the correlation between page load time and user engagement, and show where to optimize performance for more positive outcomes.
EGUIDE:
Providing a top class customer experience is the key to customer retention, yet, according to a Forrester survey, only 10% of companies plan to invest in multichannel support. This e-guide explains why a strong multichannel presence is a necessity and walks you through the steps to developing your own strategy.
WHITE PAPER:
In this resource, learn how to take usability into consideration from the start of an app development project, and discover 11 usability rules particular for IT developers, to help you better understand and cater to your users.
WHITE PAPER:
This brief resource introduces a holistic approach to enterprise applications that can help you bridge the gap between the old and the new to deliver the strong, positive experiences that users are looking for.
